Be Your Own Flash Banner Designer

A Flash banner designer is a software package that helps users create their own dynamic banners, allowing people to design Flash banners for their business and themselves. Flash can be used far more than just the creation of banners, and the original designer who has enabled each of us to be our own original Flash banner designer is the architect of Flash, Jonathan Gay.

The story of how he began the process of design is fascinating. He relates how as a kid he used to play with LEGO, back in the day when there were no fancy accessories, like LEGO men and other LEGO creatures or trees. In his words, “Macromedia Flash began with a few bits of coloured plastic”. The plastic blocks became part of a lively early lesson in construction and design, teaching him that it was possible to set himself a problem in modelling, and work it out until complete by refining it through repetition.

He had a inclination toward building things, and in particular favoured ships where he could play with adding ramps for toy cars to run on and off. He enjoyed problems that inspired as well as challenged. Part of this challenge was working within the limits of his skill and what materials were at hand.

The LEGO experience was so profound, that he even developed what he refers to as a ‘LEGO-based design process’. He claims that it approximates the very process he used to create Flash. In his words the process is one where you “1. Choose a problem… 2. Develop a vision… 3. Build… 4. Fill in the details… 5. Test… 6. Refine… 7. Learn…”.

The first step is about resolving to tackle an issue, or responding to a desire, as it becomes a brainteaser or conundrum (for Jonathan Gay, it was comparable to setting the task of building a LEGO ship). The second step is about getting clarity on how the task could look, or what shape it might take in the end. The third step is simply building the framework. The fourth requires your attention on the details, for example – the ramps, doors and windows for the LEGO ship. The fifth step is to test run the product and the sixth step is all about refinement – for example parts of the LEGO ship may be dismantled and the whole thing made to work better. The seventh step is to learn from what has been made, and using new insight to make a better version the next time around.

The design process, as inspired by a childhood spent with LEGO blocks, is a brilliant way of thinking about our own use of a Flash banner designer in its application to the problem of our promotional needs. Flash banner designer software helps to make that process effortless.